Naniwanomiya Discovery Map

Ippei Takei is the creator of Ippei Takei, an apparel brand bearing his own name. His atelier store is located on the fifth floor of a small building a little east of the Tanimachi 3-chome intersection on Honmachi-suji Street. When the reporters visited the atelier, they heard hip music coming from the room at a very loud volume. There were four vintage speakers in the room, including a Tannoy.
I’ve always loved music, and I like to think on the beat,” he said. I think I make decisions from the hip. That’s why my brand started from the bottom. To begin with, I couldn’t draw designs. I still do, but I draw lines with an oil-based pen. I would draw freehand, just like this. It may look rough, but I value whether or not the design is appealing to me. Designers who do things to the nearest millimeter would probably be appalled.
When he was a student at a fashion school, he majored in hair and makeup. While studying styling as part of her classes, her interest shifted to making clothes, and she began to learn about patterns and sewing. After graduating, she began her career as a cutter in a sewing factory,” as her official profile says.
I worked at a friend’s sewing factory for a few years, and I had already been making costumes for my friends’ musicians since then. There was a boom in independent brands at that time, and there was a lot of excitement about young people just out of school starting up their own brands. I think I was aware of these trends, but I didn’t really like to just go with the flow, so I wanted to work in a different way,” he says.
After deciding to launch his own brand, Mr. Takei’s movements and methods were completely self-initiated. He showed his creations to friends and people who spread the word through word of mouth, which led to orders. In other words, he took orders directly from customers.
I didn’t know anything about exhibitions, order forms, or anything like that. I didn’t even make business cards. I don’t know how we managed to do it.